PowerReviews

Case Study For PowerReviews Website

With over 1000 global brands and retailers using their software, PowerReviews is an industry innovator.

As the lead designer for this client, I worked in tandem with strategy, content, and development teams to develop and execute a cutting edge visual aesthetic intended to match the spirit and tenacity of the company, it’s employees, and it’s products.

With several new product features ready for launch, PowerReviews turned to Gravitate for a new digital user experience, to tell the story of the company, clearly illustrate the products and features, and separate themselves from their competition. This goes much deeper than a few responsive pages on a website. We needed to extend beyond the browser, and into each of their channels.

The end result is a powerfully responsive website, with a thorough and expandable visual system. Each page balances user experience between storytelling, thoughtful product offerings.


My Role

• Information Architecture
• Content Strategy
• Creative Direction
• Art Direction
• User Experience
• Visual Design

View Live Site

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This Website was part of a larger project at gravitate.